Darbi Booher

Partner

Marketing Strategy

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Darbi Booher is a Partner at Northwest Harbor, bringing extensive executive leadership, and global brand and customer marketing experience to the Northwest Harbor Team. Darbi believes in driving growth for companies by facilitating "aha moments" which can change mindsets and open up new possibilities. As a collaborative, multi-disciplined leader, she has global experience in developing brands, campaigns, customer advisory programs, events and content to drive engagement, communication and sales.

Skilled at navigating complex organizations, Darbi excels at collaborating with stakeholders at all levels and integrates easily with diverse groups. She approaches complex challenges with optimism, creativity and a reputation for diplomacy and focus. Her ability to build and manage high-performing teams drives alignment, while improving marketing efficiency and results. Highly adaptable with strong organization and communication skills, Darbi leads people and projects with a straight forward and honest approach that builds trust, accountability and growth.

Darbi’s unique background ranges from technology to sports marketing, working in both consumer and enterprise industries. She has held executive leadership roles in start-ups to respected global brands including adidas, the Los Angeles Dodgers and the Golden State Warriors, as well as Fortune 500 companies Symantec and Procter & Gamble.

Darbi’s strengths and expertise include:

- Brand Strategy and Development
- Advisory Programs and Voice of the Customer
- Communications and Thought Leadership
- Executive Engagement and C-Level Programs
- Speakers Bureau and Corporate Messaging
- Content Strategy and Storytelling
- High-touch Events and Roadshows
- Integrated Marketing and Strategic Launches
- Enterprise Cyber Security Software Domain Knowledge

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Darbi graduated from the University of California at Los Angeles and lives with her family in Carlsbad, California.